Tag Archives: farmer’s insurance

The Importance of Staying Relevant

Have you ever noticed that some of the most entertaining commercials on tv are for things we don’t really need to buy every day? I can’t believe I’m about to say this, but some of the most memorable commercials–good or bad–are those about insurance. Not cookies, not furniture, not some other product, but–insurance. Farmers Insurance has done a fabulous job of staying relevant and top of mind. They run commercials on how to put...

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